Herbein Announces Global Go-To-Market Strategy

June 7, 2023

Herbein and subsidiaries Watterson Talent Solutions, Mosteller HR Consulting and FOS Risk Management will now operate under the Herbein brand

READING, PA – Herbein + Company, Inc., a leading CPA advisory firm, today announced a new global go-to-market strategy that will unify its businesses under the Herbein name and brand identity. 

The Herbein CPA advisory firm, along with the Herbein Suite, including Herbein | Watterson Talent Solutions, Herbein | FOS Risk Management, and Herbein | Mosteller HR Consulting, will now operate under the Herbein brand. As part of this effort, Herbein has already adopted a refreshed brand identity, including a new corporate logo.

“This is a natural evolution for Herbein, strengthening our position of leadership in CPA advisory services, and positively impacting our ability to serve our clients,” said Herbein President and CEO David W. Stonesifer. “By sharing one brand, with the same strategic objectives and the same commitment to client satisfaction, our teams will maximize collaboration to set new standards for client service as a CPA advisory firm.” 


Herbein Talent Solutions

Herbein Talent Solutions is a division of Herbein + Company, Inc., formed with a 2022 combination with Herbein and Watterson & Associates, Inc. and for almost 30 years has focused on actively helping clients succeed with confidence where it matters most to them: their employees. By strategically partnering with companies to manage employee development needs, Herbein Talent Solutions professionals deliver expert advice on making strong hiring decisions, sustaining employee development, and ultimately, realizing a long-term return on human capital investment. Learn more about Herbein Talent Solutions here.

"This powerful brand combination symbolizes our commitment to enhancing client experiences and streamlining service delivery. As we transition, this move is a testament to our dedication to delivering comprehensive services with greater efficiency and ease", said Dr. Gary Kustis, Herbein Talent Solutions partner. 

Herbein Risk Management

Herbein Risk Management is a division of Herbein + Company, Inc., formed in 2013 when Financial Outsourcing Solutions (FOS) joined Herbein. A leading provider of risk management services, including internal control, information technology, cybersecurity, and financial institution regulatory compliance, and covering the Pennsylvania, New Jersey, Maryland, Delaware, and New York market areas, Herbein | FOS Risk Management (FOS) has been a trusted partner delivering internal control, information technology, cybersecurity, and regulatory compliance services for over 27 years. Learn more about Herbein | FOS Risk Management here.

"A unified brand will make it easier for clients to navigate our offerings. This transition reflects our drive to provide value to our clients - and the clients they serve - and will allow Herbein Risk Management to provide our full range of services through a simplified experience," said Debbi Fetter, Herbein Risk Management partner. 

Herbein HR Consulting

Herbein HR Consulting is a division of Herbein + Company, Inc., formed in 2021 when Mosteller & Associates joined Herbein. Herbein HR Consulting is a premier, full-service human resources organization with more than 25 years partnering with hundreds of clients of all sizes, and in a vast range of industries, to provide a robust suite of HR services.

"Herbein HR Consulting was founded on the belief that people are the greatest resource of every business. We are committed to working with our clients to achieve sustainable business growth by investing wisely in their talent,” said Herbein HR Consulting CEO Laurel Cline. “We are excited to begin a new era in our growth journey as a fully integrated part of the Herbein team.”

Learn more about Herbein HR Consulting here.

“Now, as a more integrated firm under one common brand, Herbein will operate with the shared values, and entrepreneurial spirit that has driven our firm to where it is today. Herbein is reinforcing our workplace as one that inspires the collaboration, innovation, and energy that our team, our clients, and our commitment expect when they work with us,” added Stonesifer.

The management and organizational structure of these businesses will remain unchanged.

Herbein HR Consulting and Herbein Risk Management were announced and effective July 1, 2023, and Herbein Talent Solutions was effective January 1, 2024.

About Herbein + Company, Inc.

Herbein + Company, Inc. is a leading CPA advisory firm whose professionals specialize in creating impact for clients, helping them succeed with confidence today and tomorrow. Herbein is an independent member of Allinial Global, an accounting advisory firm association of legally independent accounting and consulting firms with offices in North America and throughout the world.