Herbein Wins 2018 Marketing Achievement Award
Herbein + Company, Inc. was one of twenty-nine firms recognized for a marketing achievement award. The Association for Accounting Marketing annual award event features awards in multiple categories including web sites, branding, multimedia, etc.
Expert category judges, including professionals in marketing, advertising, communications and professional services, reviewed and judged more than 100 entries. Herbein won in the category of client service/client survey. This is the 3rd Marketing Achievement Award for Herbein in the past five years.
In 2017, Herbein launched a survey that concluded with over 88% of clients saying they would compared with an industry average of 43 percent. Additionally, the Net Promoter Score of 84.6 launched Herbein into 6th place nationally for superior client service – awarding Herbein Inavero’s Best of Accounting Award.
Recipients of the AAM-MAAs were announced at the AAM-MAA's Awards Event that took place during the Association's 2018 Summit in Portland, OR, at the Portland Art Museum on May 14th. This year's summit marks the 29th edition for the organization. The AAM Summit is the largest event hosted by the association. Accounting marketing and business development professionals, as well as partners and firm administrators attend the Summit annually to connect with colleagues and learn new strategies to enhance their firm's marketing and promotion efforts the accomplishment of a specific goal or objective, executing a project strategically, and measurable results.