"When considering if owning a franchise is the right business decision for you, it’s important to know how to effectively leverage your unique situation to influence the key differences between strong growth and utter failure. It is simple, yet it can be overlooked when you get hyper-focused on financial gain or brand names alone."
Click here to read the complete Forbes article: Lean Franchising Method, Part 2: Matching Your Skill Set To Top-Performing Franchisees. Herbein's Kenneth Frebowitz contributed to the importance of how your Franchise Fit Matters. Read more about Ken here.